1. What kind of training do you have?
A question like, “What is your professional entertainment experience and training?” is a good, valid question for a potential client to ask. It’s a question that’s rarely listed on DJ websites under the standard “Ten Questions To Ask Your DJ,” which usually revolve more around questions about “insurance” and “back up equipment,” which have extremely little impact on the outcome of your wedding reception. Those items are important, but there’s a very high likelihood they won’t be needed.
2. Why are you more (or less) expensive than others?
I think that’s a good and valid question. And it’s a question that I am happy to answer. The alternative question would be, “Why are you less expensive than others?” That would be a very revealing question too. BUT … I think it’s MOST revealing when you ask a DJ in person, rather than in text, phone, or email. Because you get to SEE why they are more or less expensive. DJs have pre-written answers for text and email that sound very much the same. Nothing beats an in-person interview, which is how all important positions are filled — first by resumé, then by phone, then by in-person interview, and even sometimes a call back in-person interview.
Keep in mind that a DJ will NEVER tell you he’s less expensive because he’s less qualified or less capable or less trained than more expensive DJs. In fact, they’ll tell you that they can “do the same thing” for less. So listen very carefully to his reasons and you will be able to discern between the best and worst in the DJ world. The best Wedding DJs will be very detailed as to how intricate the position is and how much of a responsibility it is. They typically feel the need to work far more at their craft, their business, and for YOU than the average DJ does.
3. Can we meet in person, or at least via Skype?
If possible, you should always meet your DJ in person. Your choice for “DJ” is a very important one, which requires an in-person interview. You must see how she presents herself, acts, moves, speaks, and makes you feel. This is the person that will be the most visible and vocal at your event. You need to find someone who will represent you accurately, gracefully, and tastefully, with charm and wit. Anyone can write that they provide these things in an email, but they can’t “fake” an interview with you. You and your DJ need to be comfortable with each other and make sure that you are a good fit.